There is no doubt that this has been a “unique” year to be a fundraiser for the Jewish community. I use the word “unique” in place of words like “tragic,” “challenging,” and “catastrophic” to set apart current financial pressures from the dire circumstances around the world that the Jewish community handles on an ongoing basis. These times provide an opportunity to refocus the work that we do—by re-embracing our traditional understanding of the term tzedakah and emphasizing one transformative tool: “soul.”